About Us


We anticipate every need for a successful transition by building a tailored, 360-degree experience model. Our process leads to right-fit partnerships to deliver service excellence to consumers.

Laura Deutschman


Founder and CEO

Laura Deutschman, Founder and CEO, Finovative Technologies

Laura founded Finovative Technologies in 2018 to provide technology, operations, sales and marketing, compliance and project management solutions for financial institutions. She created a 360-degree experience model to incorporate right fit technology partnerships and growth strategies that provide a service excellence experience for the consumer, staff and organization. Laura works closely with clients to serve as an extension of the senior management team to help with all aspects of the financial institution.

Before founding Finovative Technologies, Laura has over 15 years of experience in the financial services industry with expertise in technology, operations, compliance, project management, sales and service. Laura has transitioned from a technical and operational resource in various management roles to building experience paths from the perspective of the consumer, employee and organization to form the customized 360 experience model for each client relationship. Laura received her degree in Psychology from Le Moyne College in Syracuse, New York. Laura currently lives in Tallahassee, Florida and enjoys spending time with family, going to the beach, fishing and camping.